Poland

    Coat of Arms

    Coat of arms of the country of Poland

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    Population
    • Population: 37967209 people.
    • Official Language: Polish
    • HDI: 0,881
    • Salary: $1127
    • Poverty rate: 0.8%
    • Gini: 28.8%
    • The believing population: 86%
    • Main religion: Christianity (94.3%)
    • Second religion: Atheism (5.6%)
    Harmful habits
    • Alcohol: 11 litres/year
    • Smoking: 24%
    Internet
    • Internet users: 93.3%
    • Mobile Internet: 58.7%
    • Landline Internet: 40.2%
    • Internet speed: 40.1 Mbps
    • Country Top Level Domain: .PL
    General information about the country
    • Country name:
      Poland
    • Code (2-digit):
      PL
    • Continent:
      Europe
    • Country level:
      Tier 2
    • Capital:
      Warsaw
    • Country area:
      312685 sq km.
    • Telephone code:
      48
    • Currency (code):
      Zloty (PLN)
    Geographical features of the country

    Administrative division into regions

    Voivodeships (16): Warmińsko-Mazurskie, Wielkopolskie, West Pomeranian, Kujawsko-Pomorskie, Łódź, Lublin, Lubusz, Mazowieckie, Małopolskie, Małopolskie, Lower Silesia, Opolskie, Podkarpackie, Podlaskie, Pomeranian, Świętokrzyskie, Silesia.

    Features of the country

    The present-day territory of the country was partially or fully occupied by the following states: Hunnic Empire, Great Moravia, Holy Roman Empire, Galicia-Volyn principality, Mongol Empire, French Empire, Polish-Lithuanian Commonwealth, Russian Empire, Austro-Hungarian Empire, German Empire.

    Poland is washed by the following seas: Baltic Sea.

    The following rivers flow through the territory: Vistula, Odra, Warta, Western Bug, Narew, San, Notec, Pilica, Wieprz, Szeszupe, Dunajec, Bubr, Lava, Lusatian Nisa, Wkra, Brda, Prosna, Drwęca, Wisłok, Wda and others.

    Poland has the following islands: Usedom, Wolin, Sobieszewo.

    Mountains on the territory of the country: Rysy, Sniezka.

    Famous caves on the territory of the country: Vielka Sniezna, Visoka - Za Siedmiu Progami, Snieżna Studnia, Czarna, Zimna.

    Gambling regulation
    • Online casinos:
      Regulated
    • Online sports betting:
      Regulated
    Read more about regulation

    The gambling market in Poland is one of the most strictly regulated in Eastern Europe. The legislation is based on strict control and clear rules.

    The main regulatory decree is the Polish Gambling Act. The licensing authority is the Ministry of Finance. The regulation covers all types of gambling.

    Other legal acts:

    • Act on the National Tax Administration - defines the rules for conducting audits;
    • Tax Criminal Code.

    The Gambling Law establishes a state monopoly over online gambling, with the exception of promotional lotteries and betting. In fact, these are the only authorised types of online gambling in Poland.

    The state monopoly extends to ‘number’ games, cash lotteries, televised bingo and slot machines outside casinos. The only permissible forms of betting are at fixed reception centres and via the internet.

    The gambling market in Poland continues to grow despite strict regulations. The key trend is the growing number of online gamblers. This is facilitated by the continuous improvement of the internet infrastructure and the increasing availability of mobile devices.

    Top brands in the country

    Top 5 brands (September 2024):

    • 26.2% - STS
    • 19.4% - Fortuna
    • 8.8% - BetClic
    • 6.3% - Lotto
    • 5.8% - Superbet
    Online Gambling in the country

    Slot machines are one of the most popular types of gambling in Poland. Also in demand are:

    • online casinos with live dealer;
    • scratch cards;
    • roulette;
    • poker.

    46% of Polish residents bet on sports on a monthly basis. At the same time, 31% bet on sports on a weekly basis. This is a high participation rate.

    Other participation frequency rates for sports betting are:

    • 17% - several times a year;
    • 14% - less than once a year;
    • 4% - no more than once a year.

    The main audience of gambling in Poland is men aged 35-44. 13%-24% of them gamble several times a month.

    What motivates players to bet:

    • 46% - want to win money;
    • 32% - believe that after betting the game becomes more interesting;
    • 25% - like the feeling of excitement and impressions;
    • 18% - consider it a hobby;
    • 17% - want to try something new;
    • 10% - make bets under the influence of other people;
    • 9% - spend surplus money.

    The main motivation of almost half of the respondents is the desire to earn money.

    Interesting fact: according to the results of the research for 2020-2021, among 1,119 players, 14% met the criteria of the Severe Gambling Problems Index, 29% - moderate risk, 32.7% - low risk.

    Only 24.3% of those surveyed did not exhibit symptoms indicative of gambling addiction problems.

    Mobile devices were the most popular gambling platform among Poles of all ages.

    Audience Participation:

    • 76.09% - participate in sports betting via internet/mobile apps;
    • 31.8% - participate in lotteries/gambling;
    • 26.5% - have bet on sports in the last 12 months;
    • 15.6% - attend sporting events betting online/through apps.

    STS is the main and most popular sports betting platform in Poland.

    The iGaming market in Poland is one of the most promising and fastest growing in Eastern Europe.

     

    Data from Blask on online gambling
    • Blask data from: 09/01/2024
    • Population size: 38 million.
    • Brands found: 136
    • Active brands: 136
    • YoY (Year Over Year): +11.3%
    • MoM (Month Over Month): +0.1%
    • eFTD: ~3.3 million.
    • eGGR: ~$484 million
    • Interest in gambling in the country:

    • Top 5 brands in the country:
      1. Total Casino - 29,8%
      2. STSbet - 17,7%
      3. Betclic - 14,9%
      4. Fortuna - 12,9%
      5. Superbet - 4,3%