Anton described it perfectly situation in the gambling TG channel market. The channels themselves are already several hundred, and maybe even over a thousand. Almost always the channel is created with the purpose of making money, the strategy of entering the market is also always the same (tg ads / seeding / nakrut).

Instead of news organizations, they have started to make «insides» and «expert analysis» on a mass scale. There really can be interesting and even useful information there.

But there is so much content that the reader just won't get there. to your analysis of brand activity in Nigeria or top slots in Chile.

Yes, money is and will be tapped by the old guys. Also good coverage and activity in personal blogs of local selebs and just interesting people from our niche. These guys usually write themselves, unlike the jeepitish dispersals in commercial channels. In terms of content, they have events, people and all sorts of near-affiliate infoprovodov + lifestyles.

But to rock such a channel - you need to communicate regularly in chat rooms, and at confabs to drink beer at after-parties with PR people

I think there is no point in creating a new impersonal channel (like an expert channel) - no one will read it, there is already a lot of information out there. And I don't believe in the figures for subscribers and reach - it's all just to sell advertising to the same channels. Such a bubble