Operator William Hill ceases operations in 12 countries
And a little more on subject.
As of December 2, the William Hill platform will no longer be available to users in the following countries: Angola, Burkina Faso, Cameroon, Kenya, Mozambique, Nigeria, Republic of Congo, Democratic Republic of Congo, Somalia, Vietnam, Bolivia and Nicaragua.
A spokesperson for Evoke Plc, the parent company of William Hill, confirmed this.
The move could be an attempt to strengthen its position in the UK home market ahead of the introduction of a new tax regime that many believe could threaten the existence of legal gambling in the country. How this even came about is necessarily read here.
Nevertheless, William Hill will leave a notable legacy in these geos. For example, a solid volume of branded search queries that savvy people will undoubtedly try to capitalize on.
DICE.expert:
The closure of William Hill in a number of countries highlights the growing difficulties in the legal gambling market, which could lead to companies changing their strategies in the face of the new tax regime.